BETA LAUNCH: First 100 users get 50% off Pro foreverLimited spots
Start free. Upgrade when you are ready.
Shop and Tags grows with you. Start with our generous free tier and unlock powerful features as your shopping gets smarter.
Free
Perfect for getting started with smarter shopping.
Store everything you need
Plan trips with budget tracking
Share lists with family
Track prices and spot deals
Record prices as you shop
Must / Should / Nice to Have
Pro
For power shoppers who want the full experience.
No limits on your needs
In-store trips + online carts
Collaborate with anyone
Snap photo, prices auto-populate
Personalized recommendations
Track prices over time
No credit card required
Family
Share with up to 6 family members.
All unlimited features included
Everyone gets full Pro access
Unified family shopping needs
Set and track together
Assign trips to any member
Fast responses when you need help
14 days free, cancel anytime
Lifetime Legacy Plan
Be a founding member. One payment, lifetime access to Pro features forever. No monthly fees. Ever.
- Everything in Pro, forever
- All future features included
- Founding Member badge
- Priority feature requests
That's less than 5 months of Pro
Only 47 spots remaining
Compare Plans
| Feature | Free | Pro | Family |
|---|---|---|---|
| Item Bank | 100 items | Unlimited | Unlimited |
| Shopping Trips | 5 active | Unlimited | Unlimited |
| Shopping Groups | 1 group | Unlimited | Unlimited |
| Price Memory | 30 days | Forever | Forever |
| Receipt Scanner (OCR) | — | ||
| AI Smart Suggestions | — | ||
| Family Members | — | — | Up to 6 |
| Shared Item Bank | — | — | |
| Priority Support | — | — |
Frequently Asked Questions
Is the Free plan really free forever?
Yes. The Free plan includes all core features and will always be free. We believe everyone should have access to smarter shopping tools.
When will Pro be available?
We're currently building out the Pro features. Join the waitlist to be notified when it launches and get early access pricing.
Can I use Shop and Tags for my family?
Yes! Our Family plan ($9/month) lets you share with up to 6 family members. Everyone gets full Pro features plus a shared Item Bank and family budgeting.
What payment methods do you accept?
When Pro launches, we'll accept all major credit cards through our secure payment processor. No PayPal at launch, but it's planned.
Ready to shop smarter?
Start with the free plan and upgrade whenever you're ready. No credit card required.